Yes For Parks 3-451

Yes for Parks 3-451 is a citizen’s advocacy group supporting Measure 3-451, a ballot measure to increase funding for North Clackamas (Oregon) Parks. Chairperson, Eleanore Hunter tapped Hank Schmidt to design and implement a branding campaign for the effort. Graphics were developed that could be implemented both in print and electronically. The branding graphics were applied to a handout flyer, direct mail postcard, lawn sign, electronic billboard, website, Facebook page and campaign button. Hank Schmidt handled the preparation of all printer and electronic files and worked with outside suppliers to insure a high quality end product.

Print applications of the “Yes for Parks 3-451” graphics included a full color two-sided handout, a full color direct mail postcard, full color letterhead and a campaign button. After the completion of the design phase, Hank Schmidt prepared all the final printer files, worked with the selected vendors and oversaw quality control of the printed materials.

The “Yes for Parks 3-451” graphics were designed to be flexible and easily modified to work in multiple applications and formats. Shown here, graphics that were prepared for a two-color fold-over silk screen printed lawn sign and a full color electronic billboard.

“Yes for Parks 3-451” graphics were prepared for use on the website and social media sites. Graphic files were tailor-made for each of the applications and delivered to the various web masters and administrators. Artwork files were prepared for use on the Yes for Parks 3-451 Website, Facebook, Twitter and Mail Chimp.